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The Data Cloud to Support Customer Data Platforms

To fill a yawning chasm between data collection and marketing analytics, customer data platforms (CDPs) that consolidate customer info have become popular in recent years.

Data Lake: A Definition

A data lake is an unstructured repository of unprocessed data, stored without organization or hierarchy, allowing for general storage of all types of data, from all sources. Learn more.

What is a Logical Data Warehouse?

A logical data warehouse (LDW) is an architecture layer that rests on top of persisted data and allows viewing data without transformation.

Parquet Tools

Parquet tools can improve efficiency and effectiveness in analyzing certain data sets.

Data Management in the Cloud

Learn why data management in the cloud is part of a broader trend of data modernization and helps ensure that data is validated and fully accessible to stakeholders.

Data as a Service

Data as a service (DaaS) leverages the cloud to make accessible valuable or business-critical data in a secure manner to internal stakeholdersand/or interested third parties.

Data Architects

Learn how data architects provide structure, foresight, and expertise in the field of data science and marry technical skills with business management acumen and strategic vision.

Data Management Products

Data management products enable security and efficiency for data-forward organizations.

MDM Solutions

Learn why Master Data Management (MDM) has moved to the forefront of modern organizations seeking consistent and accurate data.